Marketing Operations & Growth Specialist
Permanent Employee, Full-time, Remote, PST Shift
Salary: ₱60,000 to ₱80,000
Job Summary:
We are seeking a Senior Marketing Operations & Growth Specialist with deep expertise in email marketing, automation, and conversion optimization across multiple channels. This role is ideal for a strategic and execution-focused marketer who has successfully scaled brands, optimized conversion rates, and built high-performing campaigns. The ideal candidate has experience in full-funnel marketing strategies, CRO, and automation while working cross-functionally with creative and growth teams.
Responsibilities:
Own and optimize the email marketing lifecycle, including automation, segmentation, A/B testing, and performance tracking (experience with Klaviyo is a plus).
Develop and execute high-converting marketing campaigns across email, paid ads, content, and social media.
Apply conversion rate optimization (CRO) strategies to improve engagement, click-through rates, and revenue growth.
Assist with Google Ads campaigns to drive targeted traffic and maximize ROI (a plus).
Integrate marketing efforts with CRM platforms (Salesforce Marketing Cloud, GoHighLevel) to streamline customer journeys.
Work cross-functionally with designers, copywriters, and growth teams to create compelling, data-driven marketing assets.
Scale brands from the ground up by crafting unique brand voices, designing content, and executing multi-channel marketing strategies.
Monitor and analyze campaign performance, providing insights and recommendations for optimization.
Stay ahead of industry trends and bring innovative growth marketing and performance strategies to the team.
Requirements:
5+ years of experience in marketing operations, email marketing, and growth marketing.
Strong CRO expertise, with experience optimizing conversion funnels and running A/B tests.
Hands-on experience with email marketing platforms such as Klaviyo, Mailchimp, Salesforce Marketing Cloud, or GoHighLevel.
Experience in paid marketing (Google Ads, Facebook, LinkedIn) is a plus.
Proficiency in marketing analytics tools (Google Analytics, HubSpot, etc.).
Creative strategist with a strong understanding of messaging frameworks, offer structures, and automation workflows.
Experience collaborating with design and content teams to create impactful marketing materials (proficiency in Figma, Canva, Photoshop, or Illustrator is a plus).
Ability to work autonomously and drive measurable ROI.
Excellent organizational and communication skills, with the ability to manage multiple projects simultaneously.